WHAT HAPPENS WHEN YOU SHOW A 3D TOUR?
4 BIG BENEFITS
This is the latest type of 3D virtual tours we create: integrating sales videos within the 3D virtual tour. This is the first time real-estate marketing reaches this level of interactivity. To visualize the videos, just put your mouse over the white and blue circles inside the virtual tour.
This semi-custom property is the model home of a new project developed by Insight Homes. It is simply magnificent. The 3D tour showcases the high ceilings, the beautiful open floorplan, the opening on a very large patio and a gorgeous pool. It helps viewers circulate between the west wing (master suite) and the east wing (office, family room, bedrooms, mother-in-law/guest suite). It does justice to the master suite, composed of a very large master bedroom, a huge bathroom and two walk-in closets. The space allocated to the 4-car garage (or 3-car garage + workshop) is currently occupied by the offices of the developer.
This home has a simple floor plan. The 3-dimensional walkthrough showcases the high ceilings and the beautiful space of the living room opening on a large patio and a gorgeous landscape. It also shows the volume of the master bedroom and gives a good view of the master bathroom which would not be easily photographed in with a regular camera.
Other benefits of 3D virtual reality:
This custom home presents a floor plan challenge: the master suite is on a half floor on the SE site of the house, completely separated from the rest of the bedrooms, located on the 2nd floor on the NW side. Regular photography can’t give an accurate representation of the floor plan, whereas a 3D tour will make the flow how this beautiful home completely clear to the viewer.
The right side of the home is not an open-floor space, with the family room and the kitchen isolated from the “living room + dining room” space. Typically, regular cameras do not show smaller rooms well, cutting angles and not showing the full available space. The 3 dimensions of the walkthrough reveal these rooms in their full size, and allows visitors to understand the floor plan more clearly.
Regular photography does not give a good view of two-story homes, for two reasons: [1] most camera lenses do not shoot high ceilings very well without heavy distorsion (converging vertical lines), forcing photographers to shoot the rooms at mid-level and preventing them to give a full account of the volume of a room; [2] staircases are not usually photographed, so the “flow” or connection between the 2 floors is not well shown.
This beautiful custom home is well shown in 3 dimensions: regular photography would not make the connection between the 2 halves of the home because of the narrow hallway. By allowing a 360° visit of all parts of the house, the 3-dimensional walkthrough enables prospective homebuyers to see the beautiful high ceilings, to go around the kitchen island, to pass through the butler pantry to move from the kitchen to the dining room, and to understand the floor plan between the right half of the home (rooms) and its left side (living space).
This 3-story home has a complex floor plan, with 2 gardens on different levels and a third floor deported over the garage on the left side of the house. The main floor is divided in 2 parts with a small hallway linking the “main room + kitchen” space and two bedrooms. Regular photography can’t give a full account of this home, which also has a boho “feel” with a Mediterranean character.
Retail spaces benefit from 3D walkthroughs at the pre-selling level by showing the scope of product inventory of a store.
